A FUTURE RECORD

"Designed for the screen, digital clothing has the potential for mass market appeal as it promotes Instagram culture and advocates for sustainable production."

Notes and references

Named after 'Blade Runner 2049', a cyberpunk sci-fi film based in a highly technological yet dystopian future. In particular I likened the idea of digital clothes to character and avatar customisation, such as the android characters in Blade Runner, allowing full customisation of features and clothing.

Raegan Rubin, 'The Evolution Of Digital Fashion And The Impact On Sustainability'
Read here

Terry Nguyen, 'What’s the point of digital clothes?'
Read here

Digital Clothing Catalogue

Our collection of hand-selected digital fashion and clothing.
Tailored to you, the modern fashionista.

🥬⬛⚽

cyber trenchcoat, shirt and sweatpants set. contactless&cyber custom.
/ Tribute 2020

📘🌧️🏢

louis vuitton x virgil abloh jacket.
Oksana Kukla and Richard Thornn
/ HUM.AI.N 2021

🐙💨🍖

long dress with puffed arm warmers.
Roei Derhi
/ Placebo 2021

🌈🌼🎡

a series of vibrant, playful prints, designed to be genderless on the wearer.
Aeropalmics x Republiqe Clothing
/ Aeropalmics 2021

🧧🃏📿

beaded jacket and dress, inspired by the king of diamonds
/ ELLE 202x

💫🍭💿

holographic galaxy vest with flared black pants
DRESS-X x H&M x Maisie Williams
/ H&M 2022

☄️🩰🍾

Gucci 'VIRTUAL 25'
low-top high-top hybrid sneakers.
Alessandro Michele x Wanna
/ Gucci 2021

"Digital fashion could one day eclipse people’s needs for real, tangible clothes. Outfit repetition will become an outdated concern, the thinking goes, since digital-only clothes exist solely for sartorial performance and self-expression, beyond the constraints of physical reality."

🦑🦠🦗

'FIBONACCI LOOK' hooded jacket inspired
by The Day of the Triffids, on
asymmetrical dress.
Paula Sello and Alissa Aulbekova
/ AUROBOROS 2021

🎀🏠🔮

'OG Edition' Atari sneaker. Inspired by the blocky modularity of the Atari console,
buildings and skyscrapers.
RTFKT x Fewocious
/ RFTKT 2021

🍏🎐🌷

a beaded watercolour bucket hat with uv sheets
and holographic trim for sun protection
/ unknown 20xx